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Understanding the psychology behind copywriting

14 May 2021
Georgios Gkaraklídis

There's a huge range of science behind successful copywriters and most people think that one just...

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WHAT MAKES A SUCCESSFUL SLOGAN?

14 May 2021
Georgios Gkaraklídis

What makes a good company stand out is probably the slogan they use to promote their products or...

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Opium Works Rocks the Cyprus Digital Marketing Awards

14 May 2021
Daphne Papaioannou

Μπορεί να μας πείτε biased, αλλά πιστεύουμε ότι η ομάδα του Performance Marketing της Opium...

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#DigitalMarketing, performance

8 essential designer books you seriously have to invest in

28 Apr 2021
Niki Metaxa

While the Internet offers unlimited access to sources of inspiration, there’s nothing like sitting...

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Digital Advertising, Design, Graphic Design, covid-19
https://blog.opiumworks.com/crisis-retail-affected-by-covi
https://blog.opiumworks.com/crisis-retail-affected-by-covi

ΠΩΣ Ο Covid-19 ΕΧΕΙ ΕΠΗΡΕΑΣΕΙ ΤΟ RETAIL!

7 Feb 2021
Stavriana Nathanail

Μπορεί να είναι μια νέα χρονιά, αλλά η συνεχιζόμενη πανδημία Covid-19 σημαίνει ότι οι προκλήσεις...

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social media, #DigitalMarketing, sales

Have you thought about adding LinkedIn in your Social Media Strategy?

21 Oct 2020
Spyros Mavrikis

Have you thought about adding LinkedIn in your Social Media Strategy?

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Digital Marketing, Social Media Strategy, LinkedIn

Who’s Buying? The Buyer Persona

11 Oct 2020
Melina Kontou

Whatever you’re selling, whatever you have to say, you’re looking for someone to hear what you have...

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Digital Advertising, Marketing Tips, #DigitalMarketing

What is VFX?

7 Oct 2020
Jenny Zaragka

First things first, if you are not already aware of what VFX means, now will get a grip of its...

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Digital Advertising, Design, VisualEffects, Editing

Meta-Tags and SEO

6 Oct 2020
Michael Demetriades

Aν διαχειρίζεσαι κάποια ιστοσελίδα ή προσπαθείς να οργανώσεις τον χρόνο σου έτσι ώστε να αποκτήσεις...

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#DigitalMarketing, SEO, Marketing, performance, meta-tags

Running App Install Campaigns? Read 3 Examples of Successful Strategies

30 Sep 2020
Eleonora Xenophontos

Getting those app installs and even more so building a proper campaign, can be darn tricky. You...

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Digital Advertising, Digital Marketing Strategy, #DigitalMarketing, apps, app installs
TikTok Article
TikTok Article

Δες ποια είναι τα top 5 brands που εκτοξεύτηκαν στο Tik Tok to 2020!

29 Sep 2020
Rafaela Andreou

Το Tik Tok είναι ο πιο φθηνός και γρήγορος τρόπος παραγωγής υλικού.

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#DigitalMarketing, #SocialMedia, tik tok, trends
how to update old blog posts to improve SEO ranking featured image
how to update old blog posts to improve SEO ranking featured image

Update your old blog posts to improve SEO ranking (Part 1)

25 Sep 2020
Daphne Papaioannou
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SEO, Blog, Blogging
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