E-commerce is here to stay. What does that mean for digital advertising?
Last summer, between the pandemic, a few back-to-back lockdowns and self-crisis we discussed...
TikTok : Η πλατφόρμα που σε κάνει να νιωθεις ευτυχισμένος!
Θα μπορούσαμε να πούμε ότι το TikTok είναι το απόλυτο ενισχυτικό διάθεσης καθώς οι άνθρωποι που το...
Instagram: ΤΕΛΟΣ στα 'swipe up'
Το Instagram καταργεί το "swipe-up" functionality στα Instagram Stories ξεκινώντας από τις 30...
5+1 ways to make your copy more interesting
Boring or interesting, are subjective adjectives to label something. However when it comes to...
Be a better blogger with powerful copywriting tactics
When it comes to blogging, people tend to think that it must be about texts on specific topics,...
Understanding the psychology behind copywriting
There's a huge range of science behind successful copywriters and most people think that one just...
WHAT MAKES A SUCCESSFUL SLOGAN?
What makes a good company stand out is probably the slogan they use to promote their products or...
Opium Works Rocks the Cyprus Digital Marketing Awards
Μπορεί να μας πείτε biased, αλλά πιστεύουμε ότι η ομάδα του Performance Marketing της Opium...
8 essential designer books you seriously have to invest in
While the Internet offers unlimited access to sources of inspiration, there’s nothing like sitting...
ΠΩΣ Ο Covid-19 ΕΧΕΙ ΕΠΗΡΕΑΣΕΙ ΤΟ RETAIL!
Μπορεί να είναι μια νέα χρονιά, αλλά η συνεχιζόμενη πανδημία Covid-19 σημαίνει ότι οι προκλήσεις...
Have you thought about adding LinkedIn in your Social Media Strategy?
Have you thought about adding LinkedIn in your Social Media Strategy?