Digital Marketing, Tech & Development News

By Margarita Orlova | Jan 11, 2022

in social media, Social Channels, Social Platforms, tik tok, TikTok

TikTok Kitchen: how to stay at the top of the food chain!

If you’ve been on the internet in the past year you have definitely heard of recipes such as Feta pasta, Dalgona coffee, Pancake cereal, Mariko salmon rice and Garden focaccia. Especially if you’ve been on TikTok 🤤...

By Melina Kontou | Jan 7, 2022

in social media, Social Channels, Social Platforms, social media trends

The new Instagram Feed is almost here! Find out what’s changing.

With another new year rolling in, we expected to begin seeing some changes rolling out as well! ...

By Fay Xanthopoulou | Dec 21, 2021

in Digital Marketing, Social Media Strategy, Social Channels, personalized content, christmasads

8 Simple Rules For A Successful Christmas Campaign

The festive period is approaching and it’s time to reach out to your consumers with the best current social media marketing techniques. With consumers already browsing online for Christmas gifts, there is no better time to start your social media ...

By Sophie Yiannouris | Nov 30, 2021

in Social Media Strategy, #DigitalMarketing, Social Channels, christmas2021, christmasads, talkability, marketingstrategy

Let’s ‘talk’ about Christmas ads of 2021

As marketers we always look forward to the festive season because festive season means festive ads from the biggest brands around the globe! Although brands have faced global delays with their Christmas products due to international shipments and ...

By Sophie Yiannouris | Oct 29, 2021

in social media, Facebook, #DigitalMarketing, Social Channels, AR, virtual reality, augmented reality, meta, smart glasses

Eίστε έτοιμοι για τον 3D κόσμο της 'meta' (aka facebook group);

Ο Μαρκ Ζούκερμπεργκ, CEO της Facebook έχει ανακοινώσει την αλλαγή του ονόματος της εταιρείας από Facebook Group σε Meta και την εξέλιξη του κόσμου των social media όπως δεν τον έχουμε ξαναδεί!...

By Melina Kontou | Sep 17, 2020

in Digital Advertising, Social Media Strategy, #DigitalMarketing, Social Channels

Facebook: To be or not to be?

Whether you’re a casual or avid user, a business owner or an advertiser, Facebook has been part of your life for years now. ...

By Stavriana Nathanail | Apr 2, 2020

in social media, Social Channels, tik tok

Tik Tok WHAT? What makes a successful TikTok influencer campaign!

My beloved marketeers, since TikTok launched in 2017, brands have been trying to wrap their minds around this video platform. ...

By Rafaela Andreou | May 8, 2019

in social media, Facebook, Social, Social Channels, Social Platforms, apps

“The Future is Private.” - Mark Zuckerberg, 2019

“The Future is Private.” Με αυτό το μότο πορεύεται ο Mark Zuckerberg και το Facebook το 2019. Μετά το τεράστιο σκάνδαλο που αποκαλύφθηκε ότι η εταιρεία Facebook Inc δημοσίευσε τα emails 1,5 εκατομμυρίων χρηστών της, επιστρέφει με σχέδια αύξησης της ...

By Koulla Papachristoforou | Feb 20, 2019

in social media, Instagram, Marketing, Hashtags, Social, Tips, Social Channels, Social Platforms

Γιατι πρεπει να χρησιμοποιουμε Hashtags στο Instagram!

Στο Instagram έχουν γίνει άπειρες αλλαγές το χρόνο που έφυγε, με προσθήκη αρκετών νέων λειτουργιών και εργαλείων. Ωστόσο, εκείνο που παραμένει σταθερό, είναι η σημασία των hashtags, η χρήση των οποίων - όταν αυτά είναι στοχευμένα και κατάλληλα για ...

By Opium Works | Jan 30, 2019

in Digital Marketing, Inbound Marketing, Copywriting, Social Channels, Brand Voice, Social Platforms

5 Things To Avoid When Writing For Social Media

What distinguishes a good writer from a poor one? I can think of two things: empathy and adaptability....

By Koulla Papachristoforou | Jan 21, 2019

in Instagram, Digital Marketing Strategy, Social Media Strategy, Blog, Blogging, Marketing, Social, Tips, Social Channels, Social Platforms

Πως να προωθησεις τα blogs σου στο Instagram

Στις μέρες μας μπορείτε να κάνετε μια τεράστια προώθηση των blogs σας μέσω πλατφορμών κοινωνικών μέσων. Μια τέτοια αποτελεσματική αλλά και ενδιαφέρουσα πλατφόρμα είναι το Instagram!...