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Ho(t), Ho(t), Ho(t)!

16 Nov 2022
Vasilis Argiros

Christmas Advertising Campaigns To Inspire Your Inner Child!

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#DigitalMarketing, #ViralCampaigns, Christmas Ads

5 All-Time Favourite Christmas Ads

16 Nov 2022
Danae Philippides

The festive season of Christmas is pretty much synonymous with memorable campaigns by renowned...

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Digital Marketing, Digital Advertising, Christmas Ads

Need Reels Ideas? Learn how to repurpose your content!

13 Oct 2022
Margarita Orlova

Have you heard about repurposing your content? If not, you have to catch up on it ASAP, as it...

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content creation, Content Marketing, Video Content, personalized content, Reels
Copywriting Leads To Success
Copywriting Leads To Success

5 Reasons Why Copywriting Will Lead A Brand To Success

6 Oct 2022
Theodosia Italou

When it comes to a brand’s overall success, copywriting plays a significant role. If a brand does...

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#DigitalMarketing, Copywriting

10 Steps To Go Viral in Reels & TikTok

5 Oct 2022
Margarita Orlova

So, you want to go viral? OK then, repeat after me:

Going viral is not just pure luck, it’s a...

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content creation, Instagram, #SocialMedia, Tips, trends, TikTok
OW_blog_advertising_christmas
OW_blog_advertising_christmas

Santa tell me..What's the Best Advertising Strategy for Christmas?

21 Sep 2022
Danai Papaliakou

Many people will argue that it's quite early to start thinking about a Christmas Strategy, but is...

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Digital Advertising, Digital Marketing Strategy, Google Ads, christmasads

New & Hot Instagram Updates of 2022!

13 Sep 2022
Fay Xanthopoulou

Now, more than ever, keeping up with what’s new on Instagram can be quite a challenge. In fact,...

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Instagram, #DigitalMarketing, #SocialMedia, #Marketer

Instagram Videos Reconditioned

3 Aug 2022
Margarita Orlova

Over the past 3 months, 5 updates were applied which had to do with the improvement of Reels. We...

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Instagram, Social Media Strategy, Content Marketing, Video Content, social media trends

Why a data strategy is key for the future of marketing

2 Aug 2022
Anna Iacovou

When it comes to audience data strategies data access, identity resolution and the utilization of...

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social media, advertising

How Interactive Marketing can take your content from “Fine” to “Exceptional”

20 Jul 2022
Mariella Kasapi

What is interactive marketing?It is true that interactive marketing provides marketers with a great...

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social media, #DigitalMarketing, InteractiveMarketing

Check out the 20 Social Media mistakes you should avoid

18 Jul 2022
Fay Xanthopoulou

We crawled the internet and found the 20 mistakes you should avoid on social so you won't have to!...

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social media, #DigitalMarketing, Best Practices

The relationship between data and creative

15 Jul 2022
Virginia Sakka

Earlier this month, The Drum Network hosted a roundtable discussion with six of its member, to...

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