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5 Tips for Strengthening Your Employer Brand

19 Feb 2023
Stavriana Nathanail

According to LinkedIn, employer branding is "the way in which an organization markets itself as an...

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Digital Marketing, Recruitment

10+5 Hiring Trends for 2023: What You Need to Know to Attract Top Talent

19 Feb 2023
Stavriana Nathanail
Hiring top talent is crucial for the success of any business, and staying up-to-date with the...
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Digital Marketing, marketing trends 2023, Recruitment

Level Up Your Food Photography

16 Feb 2023
Rafaela Bakaliaou

Food photography is an essential component of any restaurant or food-based business. Not only does...

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content creation, Content Marketing, ArtDirection, Photography
opium works blog - performance marketing
opium works blog - performance marketing

Nailing Text Ads: Create ad copies to help increase your online sales.

5 Feb 2023
Melina Kontou

Google Search Ads are a crucial aspect of performance marketing and online advertising. 

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PPC Ads, #DigitalMarketing, Best Practices, performance, Google Search
hiring 2023 recession marketing recruitment
hiring 2023 recession marketing recruitment

Navigating Hiring in a Post-Recession World!

21 Jan 2023
Stavriana Nathanail

2023 may be a challenging year for recruitment, but even on a tight budget, you can find innovative...

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#DigitalMarketing, Recruitment
cyprus tiktok instagram marketing
cyprus tiktok instagram marketing

The Big Dilemma: Tiktok or IG?

21 Jan 2023
Margarita Orlova

Tiktok or Instagram - what is their difference? Should you use them for different purposes? Let's...

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social media, Instagram, Marketing Tips, #DigitalMarketing, Tips, TikTok
Content Creation Cyprus Brands Food
Content Creation Cyprus Brands Food

5 mouth-watering  ready-to-eat food photos and their secret

19 Jan 2023
Rafaela Bakaliaou

If you own a restaurant, work in the hospitality industry, or even the FMCG industry, you know how...

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Content Marketing, Photography, FoodStyling
content tiktok reels beauty brands cyprus
content tiktok reels beauty brands cyprus

Create beauty content others will want to share. Here's how we did it!

14 Jan 2023
Katerina Gregoriou

Creating content that will intrigue others to want to share it, is a great way to build a trusted...

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content creation, Content Marketing, Reels, beauty brands marketing

5 Alternatives to Third-Party Cookies!

13 Jan 2023
Stavriana Nathanail

Third-party cookies have long been a staple of digital advertising, but as concerns about privacy...

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Google Analytics, Digital Marketing, Google Ads
instagram update and removal of shop tab
instagram update and removal of shop tab

Instagram's Redesigned Interface: The Removal of the Shop Tab!

13 Jan 2023
Stavriana Nathanail

Instagram, one of the most widely used social media platforms in the world, recently announced that...

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#DigitalMarketing, #SocialMedia
google ads video cyprus
google ads video cyprus

Reach Your Objectives With Google Ads For Video: Why You Should Try It

13 Jan 2023
George Diakou
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Digital Advertising, Google Ads, Video ads
google ads access cyprus
google ads access cyprus

Access is Key. How to grant access to a Google Ads account.

13 Jan 2023
Melina Kontou

If you’re a marketer in Cyprus, there’s a good chance you’re already running Google ads for your...

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Google AdWords, Google Ads, PPC Ads, #DigitalMarketing
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