Why a data strategy is key for the future of marketing
When it comes to audience data strategies data access, identity resolution and the utilization of...
How Interactive Marketing can take your content from “Fine” to “Exceptional”
What is interactive marketing?It is true that interactive marketing provides marketers with a great...
Check out the 20 Social Media mistakes you should avoid
We crawled the internet and found the 20 mistakes you should avoid on social so you won't have to!...
The relationship between data and creative
Earlier this month, The Drum Network hosted a roundtable discussion with six of its member, to...
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From the time it was first introduced in 1990, SEO (Search Engine Optimization), has changed...
5 Trendy Features To Level Up Your TikTok
Even with all the ways to create, consume and share video online, there’s something about TikTok...
Top 4 Inspiring Summer Campaigns Of 2021
Summer is one of the most important seasons for brands. During this period, fun and inspiring...
Brand Lift- Μετρώντας την επιτυχία του Awareness!
1. Τι είναι το Brand Lift και που το Χρησιμοποιούμε;
Το Brand Lift αποτελεί μία διαφημιστική...
Influencer Marketing: How to Measure Success?
Nowadays, Influencer Marketing is one of the most important communication channels that each brand...
We attended Pinterest Presents and here’s what you need to know
If you missed Pinterest Presents, we've got you covered! Consider this your cheat sheet to the...
ΠΩΣ Η GEN Z ΑΝΑΠΛΑΣΕ ΤΟΝ ΤΡΟΠΟ ΑΝΑΖΗΤΗΣΗΣ ΕΡΓΑΣΙΑΣ ΜΕΣΩ ΤΟΥ LINKEDIN
Οι περισσότεροι νέοι που εντάσσονται στην κοινωνική πλατφόρμα κατά τη διάρκεια ή μετά το...