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5+1 "less is more" copywriting examples
Since the beginning of advertising, marketers have known that producing carefully crafted, compelling copywriting has a profound impact on how customers perceive the brand they represent....
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3 tips for Highly Converting Landing Pages
It’s often difficult to include all the B2B products and services you want on a single landing page. To make a decision, you often need to deal with a long sales cycle, different decision-makers and a quite complex offering that’s tricky to explain ...
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What is brand identity? And how to design a strong one
Just like your identity makes you “uniquely you”, your brand identity is the special recipe of your business that sets you apart from every other business on the block. Why do you need to design one you may ask. Well, because it’s what shapes your ...
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Instagram Stories 101: Making your Stories Current & appealing
Instagram Stories, a feature on Instagram used by over 300 million people. It creates photo and video sequences that disappear 24 hours after being posted. It allows you to tell a “story” throughout the course of a single day. Modelled after ...
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5+1 Τρόποι για να αυξήσεις το Engagement στα Social Media
Στον κόσμο των social media, το engagement είναι η αλληλεπίδραση του κάθε χρήστη με τις δημοσιεύσεις που γίνονται σε μία σελίδα, ή εταιρικό λογαριασμό αν μιλάμε για το Instagram. Αυτή η αλληλεπίδραση γίνεται με διάφορους τρόπους. Reactions ή likes, ...
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3 Things to Consider Before Creating Content
Our lives seem to be becoming more digitalised and interconnected by the second. It doesn’t matter what we’re doing, whether it’s skiing in the French Alps, cooking scrambled eggs, riding a roller coaster, or getting our nails done, we are likely ...
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