Digital Marketing, Tech & Development News

How To Maintain A Consistent Brand Identity Across Social Media

Back in 2007, Facebook introduced brand pages allowing companies to build social relationships with their audience for the first time ever. It was back then, when social media marketing first began. With Facebook being the only Social Media platform ...

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Getting Started on Instagram, for Brands

I do love Social Media but Instagram has a special place in my heart. That is why I decided to write this article, to convice you that Instagram is crusial for your brand's Digital Marketing Strategy. On Instagram, advertisers can market the “what”, ...

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3 Steps you need to take in Digital Marketing.

There are hundreds of actions and steps that can be measured to move your audience from the level of being aware of you to becoming regular and loyal customers. To progress your audience through those steps, we have to trigger specific actions. If ...

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Ready, Set, Go! Social Media Strategy in 7 Steps.

Social Media has a real and measurable impact on a business’ bottom line. Thus, social media  must be work in tandem with the rest of your business strategy....

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How to Set Up a Social Media Strategy in 7 Steps

Social media was often seen as the wild child of the marketing department—the place where interns started their careers and brands could say random things with little to no repercussions. But times have changed, and the industry has matured....

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The Importance of Social Media in Digital World

The phenomenal growth of Social Media ultimately reflects people’s compelling desire  to connect with other people who share the same interests. This new behavior of consumers is a whole new paradigm that businesses need to communicate and sell ...

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Enhance Visibility , Enhance Revenue

If you are interested in boosting your company's visibility then you need to increase your company’s presence online. If you do not have a digital presence or a complete digital marketing strategy for your business, now is the time to do it. Social ...

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How to enhance your brand value online

A brand is an intangible yet powerful corporate asset. Like any asset, a brand needs to be understood, maintained and invested in. Amongst the various disruptions that came along the Internet and Social media, marketing activities can now be ...

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6 steps to Instagram Enlightenment

Success for brands on Instagram takes more than publishing attractive images, In order to be successful, you need a thoughtful strategy, a well-defined brand identity grounded in visual creativity and effective community management. As you explore ...

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3 Digital Marketing Actions That Matter.

Marketing is the method used to persuade your audience to act. Traditionally it was sending a message out over the few media options you had and keeping an eye on the sales reports to watch the numbers (ideally) go up. There weren’t a lot of steps ...

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The #Hashtag Story

Ever wondered what this symbol means #? Why is everybody using it? Is it a new trend? Is it useful? How can you actually use it? And at the end of the day what does it stand for? We created a small guide to make your life easier. Either for business ...

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The mega guide to ideal image sizes for your social media posts

You’ve got all the great tools to create engaging images for social media. You know what the brain loves about visuals and how to build something beautiful to drive engagement. You’re all set to make something great!...

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