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Social Media marketing is the process of building awareness about your products or services through social media platforms. Your goal is to drive traffic to your website, increase the visibility of your products and gain more customers. It’s the ...
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Social Media is about Content .... and even more Content Admit it, you spend most of your time on Social Media, consuming content. Blogs, images, infographics, videos, gifs, jokes, documentaries, mockumentaries, new video clips. Content comes in ...
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There are hundreds of actions and steps that can be measured to move your audience from the level of being aware of you to becoming regular and loyal customers. To progress your audience through those steps, we have to trigger specific actions. If ...
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Social Media has a real and measurable impact on a business’ bottom line. Thus, social media must be work in tandem with the rest of your business strategy....
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Social media was often seen as the wild child of the marketing department—the place where interns started their careers and brands could say random things with little to no repercussions. But times have changed, and the industry has matured....
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Many business owners give AdWords pay-per-click marketing a try and quickly throw their hands up in defeat as they deplete their budget quickly and have nothing to show for it. A successful pay-per-click campaign requires extensive knowledge and ...
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The phenomenal growth of Social Media ultimately reflects people’s compelling desire to connect with other people who share the same interests. This new behavior of consumers is a whole new paradigm that businesses need to communicate and sell ...
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If you are interested in boosting your company's visibility then you need to increase your company’s presence online. If you do not have a digital presence or a complete digital marketing strategy for your business, now is the time to do it. Social ...
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A brand is an intangible yet powerful corporate asset. Like any asset, a brand needs to be understood, maintained and invested in. Amongst the various disruptions that came along the Internet and Social media, marketing activities can now be ...
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Success for brands on Instagram takes more than publishing attractive images, In order to be successful, you need a thoughtful strategy, a well-defined brand identity grounded in visual creativity and effective community management. As you explore ...
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Marketing is the method used to persuade your audience to act. Traditionally it was sending a message out over the few media options you had and keeping an eye on the sales reports to watch the numbers (ideally) go up. There weren’t a lot of steps ...
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Of all the free tools that are available by Google, the one that is most useful in managing your company’s SEO strategic plan, is Google Webmaster Tools! Learn the basics to start implementing it into your company!...
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