Melina Kontou

Recent Posts

3D Content: The Way of the Future

Take a minute to consider how much social media content you consume daily. In all the noise, what remains memorable is impressive content. So as a brand, how can you beat the noise? ...

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Digital Video Advertising: Aim, Shoot, Score

Did you know that YouTube has over 2 billion logged-in users daily?  That’s impressive.  For brands and advertisers, that’s a massive opportunity. ...

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PPC Marketing: Every penny counts

It’s 2020. By this point, we all know that PPC (Pay Per Click) Marketing matters, PPC Marketing is highly effective....

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What are your customers expecting? Catch up!

We’ve been and are still living through unprecedented times.  Marketers & advertisers have been testing the waters, pivoting their strategies and communication for over 3 months now.  And the testing period is not over. ...

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Omnichannel Marketing; The ultimate user experience.

Omnichannel is defined as a fully integrated multichannel sales approach that provides the user with seamless consistent user experience, no matter the channel they’re reaching out from.  It’s all about one single holistic approach; that is the ...

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Events & the Apocalypse: Go with the stream

I guess we could describe what we’re living through as (what feels like) somewhat of an apocalypse; granted we all thought we’d be looking like Lara Croft and Rick Grimes but instead we look like Bridget Jones getting over her breakup and Chuck ...

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Voice Search Marketing: Turn it up

Voice search technology has been around for years, specifically since 2011. Since then, voice search and voice recognition have come a long way....

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Blogging & SEO: Dish it Out

So, right now I’m blogging :)  I’m blogging to give you some ideas and to guide you with some ‘best practice’ tips for getting your company out there....

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Should you be advertising during COVID-19?

Trust has always been a big issue for many of us- be it the trust we have in our professional or personal relationships, in companies and brands, in politicians, in media... And the list goes on. ...

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