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Sweet & Tempting Campaigns by Chocolate Brands That Melted Hearts

7 Jul 2023
Opium Works

It’s World Chocolate Day, not that we needed any excuse to revisit some of the most tempting and...

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#DigitalMarketing, #ViralCampaigns, #WorldChocolateDay

A Barbie Girl In A Digital World: A Masterclass In Marketing

5 Jul 2023
Opium Works

The popular doll, Barbie, has long been established as a cultural icon in the realm of digital...

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#DigitalMarketing, #ViralCampaigns, #BarbieMarketing

Roaring Success: Learn More About Our Cannes Young Lions Experience

4 Jul 2023
Rafaela Bakaliaou

We went, we saw, we conquered! Our once in a lifetime experience at the Cannes Young Lions festival...

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#DigitalMarketing, #YoungLions

Get The Scoop On The 5 Finger-Licking Good Ice Cream Campaigns

30 Jun 2023
Opium Works

Just in time for the hot weather! There’s no better association to summer than ice cream itself,...

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#DigitalMarketing, #ViralCampaigns, #IceCreamCampaigns

Cracking The Code: Data-Driven Marketing & The Best Practices To Know About

14 Jun 2023
Opium Works

As much as some of us may have chosen a more creative path, there’s no escaping numbers. Especially...

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#DigitalMarketing, #DataDrivenMarketing, #MarketingAnalytics

Next-Level Strategies For Data-Driven Marketing Success

13 Jun 2023
Opium Works

The newfound, success-driven era of data-driven marketing has been the hidden key that has unlocked...

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Digital Marketing Strategy, #DigitalMarketing, #DataDrivenMarketing

GIF It A Shot! Instagram’s New Comments Feature!

13 Jun 2023
Opium Works

Instagram has gone and done a thing, finally, which will inevitably change once again the way we...

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Instagram, #DigitalMarketing, #SocialMedia

OW Digital Goes To The Cyprus Social Media & Influencer Marketing Conference!

13 Jun 2023
Opium Works

It was a different kind of work day for some members of the team, as we attended the 2nd Cyprus...

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#DigitalMarketing, #SocialMedia, influencermarketing, #ArtificialIntelligence
HeinzxAbsolute:OW1
HeinzxAbsolute:OW1

Infusing Flavours: Heinz x Absolut Vodka Collaborate For A Pasta Sauce Revolution

6 Jun 2023
Opium Works

Who doesn’t love an unlikely collaboration? At first sight, it may not be the most obvious blend of...

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breaking news, #DigitalMarketing, marketing trends 2023
meta ads facebook
meta ads facebook

Meta Introduces Search Ads Into Instagram’s Marketing API

5 Jun 2023
Opium Works

Imagine going down a deep rabbit hole search on Instagram, trying to find everything from the...

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Instagram, #DigitalMarketing, #SearchAds
7 Brands That Are Crushing The TikTok Marketing Game
7 Brands That Are Crushing The TikTok Marketing Game

7 Brands That Are Crushing The TikTok Marketing Game

5 Jun 2023
Opium Works

TikTok is very much a thing of the present. As the fastest-growing social media platform, with more...

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#DigitalMarketing, TikTok, #TikTokMarketing
5 Data-Driven Marketing Tools To Boost Your ROI
5 Data-Driven Marketing Tools To Boost Your ROI

5 Data-Driven Marketing Tools To Boost Your ROI

5 Jun 2023
Opium Works

Data-driven marketing is pretty much a standard practice in modern day marketing, as data has...

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#DigitalMarketing, #DataDrivenMarketing, #MarketingTools
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