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Spotify Video Advertising: Sound On, Brand Awareness Up
Spotify has recently launched video advertising via its Ad Studio and we could not be more excited to hear the news!...
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3D Content: The Way of the Future
Take a minute to consider how much social media content you consume daily. In all the noise, what remains memorable is impressive content. So as a brand, how can you beat the noise? ...
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The Animation Process
How long does it take for a creative team to bring your idea to life? ...
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App up and away - Part II
The moment you‘ve all been waiting for is here. Well, that is if you have read the App up and away - Part I....
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Αpp up and away - Part I
More than 2.2 million apps are available for download on the Apple Store. The Google Play Store on the other hand, hosts more than 2.8 million apps. Having said this, and in combination with the fact that 57% of all digital media usage comes from ...
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Digital Video Advertising: Aim, Shoot, Score
Did you know that YouTube has over 2 billion logged-in users daily? That’s impressive. For brands and advertisers, that’s a massive opportunity. ...
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Πώς να σχεδιάσετε οπτικά το Instagram feed σας
Το Instagram feed σας είναι ένα από τα πρώτα πράγματα που βλέπει κανείς όταν επισκεφτεί το προφίλ σας. Αφιερώνοντας χρόνο για να σχεδιάσετε εκ των προτέρων το Instagram feed σας, μπορείτε να δημιουργήσετε ένα συνεκτικό περιεχόμενο που ...
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PPC Marketing: Every penny counts
It’s 2020. By this point, we all know that PPC (Pay Per Click) Marketing matters, PPC Marketing is highly effective....
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TOP Tik Tok STATISTICS: DEMOGRAPHICS, ENGAGEMENT, & FACTS
What is TikTok? And should your brand be creating content for the highly addictive video platform? As marketers, we need to be aware of every trend coming our way, so we can build better campaigns and stay on top of the competition. Many marketing ...
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Instagram Update: Now all Users can pin post comments
Are you a heavy user of Instagram? Now your favorite platform allows you to pin up to three comments within your post-interaction stream. If you haven’t seen the new feature, here’s a picture below 👇 and find out how to pin your favorite comments! ...
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Interactive Video: Definition and Benefits
Interactive Videos are a type of digital video and in contrast with the traditional videos, they’re meant to prompt user interaction. For the traditional video users just click the ‘’play’’ button and sit back and watch what’s happening. However ...
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