Digital Marketing, Tech & Development News

By Melina Kontou | Dec 21, 2021

in Digital Marketing, Inbound Marketing, #DigitalMarketing, MarketingCampaigns

Omnichannel Marketing; The ultimate user experience.

Omnichannel is defined as a fully integrated multichannel sales approach that provides the user with a seamless consistent user experience, no matter the channel they’re reaching out from. It’s all about one single holistic approach; that is the ...

By Constantinos Agathocleous | Dec 21, 2021

in Digital Marketing, SEO, Keywords, Search Engines, Google Search

4 reasons why you need SEO

SEO is something that we all heard about at least once in our daily lives. But what is SEO and why is something that you must know? Well SEO stands for Search Engine Optimization and it’s the process of optimizing your website in order to be more ...

By Fay Xanthopoulou | Dec 21, 2021

in Digital Marketing, Social Media Strategy, Social Channels, personalized content, christmasads

8 Simple Rules For A Successful Christmas Campaign

The festive period is approaching and it’s time to reach out to your consumers with the best current social media marketing techniques. With consumers already browsing online for Christmas gifts, there is no better time to start your social media ...

By Marios Orphanos | Dec 20, 2021

in social media, Web Design, digital, GraphicDesign, tik tok, hacks, 3D, trends, ArtDirection

The Best Design Trends for 2022

The importance of graphic design is vital. It creates identity and extends beyond the appearance of a brand as well. Due to a good implementation of graphics, brands provide education, inform or convince their audience by using various images, ...

By Constantinos Agathocleous | Dec 13, 2021

in social media, #DigitalMarketing, Best Practices, social media trends

What are the trends for Online Advertising?

The Early Days From the time that social media advertising and digital advertising became a “thing”, companies that started using these methods were a step ahead of all the other companies. After these early adopters, companies that saw the impact ...

By Fay Xanthopoulou | Dec 3, 2021

in #DigitalMarketing, influential marketing

ΤΕΛΙΚΑ ΠΟΣΗ ΔΥΝΑΜΗ ΚΑΤΕΧΟΥΝ ΟΙ INFLUENCERS?

Δεν είναι μυστικό ότι τα τελευταία χρόνια το influencer marketing, κοινώς οι influencers, bloggers, youtubers- Ναι! Αυτοί που βλέπεις όλη την ώρα στην οθόνη του κινητού σου- βρίσκονται στην πρώτη θέση του μυαλού μας για μια επιτυχημένη διαφημιστική ...

By Mariella Kasapi | Dec 3, 2021

in social media, LinkedIn, gen z, generation z

Generation Ζ: Η γενιά που θα ανατρέψει το επαγγελματικό μέλλον

Generation Ζ: Η γενιά που θα ανατρέψει το επαγγελματικό μέλλον Το LinkedIn, όπως και άλλες πλατφόρμες κοινωνικής δικτύωσης έχει γίνει κομμάτι της καθημερινότητάς μας. Αν και η πλατφόρμα αυτή είναι κατάλληλη για διάφορες ηλικίες, η Gen Z που ...