GIF It A Shot! Instagram’s New Comments Feature!
Instagram has gone and done a thing, finally, which will inevitably change once again the way we...
OW Digital Goes To The Cyprus Social Media & Influencer Marketing Conference!
It was a different kind of work day for some members of the team, as we attended the 2nd Cyprus...
Infusing Flavours: Heinz x Absolut Vodka Collaborate For A Pasta Sauce Revolution
Who doesn’t love an unlikely collaboration? At first sight, it may not be the most obvious blend of...
Meta Introduces Search Ads Into Instagram’s Marketing API
Imagine going down a deep rabbit hole search on Instagram, trying to find everything from the...
7 Brands That Are Crushing The TikTok Marketing Game
TikTok is very much a thing of the present. As the fastest-growing social media platform, with more...
5 Data-Driven Marketing Tools To Boost Your ROI
Data-driven marketing is pretty much a standard practice in modern day marketing, as data has...
From BANNED to BUZZWORTHY: The Story of Nike’s Air Jordan 1 Marketing Triumph!
When Nike released the Air Jordan 1 in 1985, it was unlike any other basketball shoe on the market....
20 AI Prompt Examples: A Guide For Marketers
There’s no escaping AI tools these days. The beginning of 2023 saw the advancement of artificial...
We are going to Cannes! 🦁
With two wins and tickets for Cannes, the teams of OW Digital will represent Cyprus at the Cannes...
Unleashing the Power of Corporate Mother's Day Campaigns
Get Inspired and Unshackle your Inner Creative SpiritIt is no secret that being a mom is one of the...
Marketing for Mother's Day in the Health and Wellness Industry
Generate Content That is Compelling, Relatable, and Real
Mother’s Day has always been associated...
Building a Successful Mother's Day Email Marketing Campaign for Your Brand
How to Stand Out in a Sea of Unwanted Messages 😱A gripping email marketing campaign can be...