TikTok is undoubtedly one of the most influential social media platforms these days. TikTok creators come up with incredible TikTok video ideas. It is groundbreaking in allowing customers to create, discover and share entertaining, enjoyable, and funny videos in ways that they can showcase their talents and gain followers.
We've put together 3 TikTok channel ideas that you can create and drive audiences back to your brand and products. And because we always got your back, we’ve included an example for each idea, so you can see it in action and gather inspiration for your own TikTok channel.
1. Cooking Channel
A popular TikTok channel idea that revolves around trying viral recipes. With so many food content creators on TikTok, a recipe or food hack has the potential to go viral on the platform and entice everyone on and off the app to try it. Is your brand suitable for a cooking channel? #NotYourAverageCookingChannel
Check out this example to get a taste - pun intended!
2. Hack Channel
This sort of channel is all about viral life hacks. And again, consider how these can be related back to your brand. There are crazy hacks out there that people are jumping to and intrigued by and ultimately want to try out. The idea is to create a channel that proves if those hacks work or not, and eventually lead back to your brand and products!
@wtf_by_kean Σας παρουσιάζουμε…το πρώτο FAIL hack! Τι να κάνουμε τώρα, δεν μπορούν να είναι όλα διαμάντια. Τουλάχιστον σου γλιτώσαμε λίγο χρόνο και απογοήτευση. Αντιθέτως με εμάς. Oh well. @Life Hacks, Recipes, DIY's #KEAN #WTF #WhereIsTheFood ♬ Monkeys Spinning Monkeys - Kevin MacLeod & Kevin The Monkey
3. BTS/Employees Channel
Nowadays, consumers have strong opinions about everything. Here’s a secret we would like to share with you: Put a face to your brand. Humanize your brand - even without showing your products - and that heart button will be tapped so many times, you won’t be able to keep up. Users want something they can relate to, laugh with and remember forever!
@ow.digital Leaving the office on Friday be like 👋 🩰#OWDigital #DigitalMarketing #MarketingAgency #CorporateHumor #OfficeHumor #FridaysBeLike ♬ Swan Lake "dance of four swans" - Kohrogi
@ow.digital So. Many. Unread. Emails 🤯 #OWDigital #DigitalMarketing #MarketingAgency #BackAtWork #RealityCheck #TheSimpsons ♬ original sound - Loz