--- title: Why Digital Marketing in Cyprus Makes a Difference description: Digital Marketing should be in your business strategy and budget in 2018. Digital marketing including social media strategy, websites, and digital advertising image: https://blog.opiumworks.com/hubfs/3-1.jpg --- [![](https://blog.opiumworks.com/hs-fs/hubfs/logo-May-04-2026-12-09-10-0641-PM.png?width=316&height=36&name=logo-May-04-2026-12-09-10-0641-PM.png)](http://www.opiumworks.com) [Follow us on Instagram](https://www.instagram.com/ow.digital/) [Follow us on Facebook](https://www.facebook.com/OpiumWorks) [Follow us on Twitter](https://www.youtube.com/channel/UCv0DSTHNNX4yRADwrXz9Z7Q) [Follow us on Facebook](https://www.facebook.com) [![](https://blog.opiumworks.com/hs-fs/hubfs/logo-May-04-2026-12-09-10-0641-PM.png?width=316&height=36&name=logo-May-04-2026-12-09-10-0641-PM.png)](http://www.opiumworks.com) [![](https://blog.opiumworks.com/hs-fs/hubfs/logo-May-04-2026-12-09-10-0641-PM.png?width=316&height=36&name=logo-May-04-2026-12-09-10-0641-PM.png)](http://www.opiumworks.com) [Follow us on Instagram](https://www.instagram.com/ow.digital/) [Follow us on Facebook](https://www.facebook.com/OpiumWorks) [Follow us on Twitter](https://www.youtube.com/channel/UCv0DSTHNNX4yRADwrXz9Z7Q) [Follow us on Facebook](https://www.facebook.com) # Why Digital Marketing in Cyprus Makes a Difference 4 Sep 2017 ![Picture of Stavriana Nathanail](https://app.hubspot.com/settings/avatar/49b817cac150a71a7da65578987121d3) [Stavriana Nathanail](https://blog.opiumworks.com/author/stavriana-nathanail) ![](https://blog.opiumworks.com/hubfs/3-1.jpg)   **STAY COMPETITIVE IN TODAY'S NOISEY WORLD**   If you want to really grow your business in 2018 Digital Marketing has to be part of your business strategy and budget. Your companys’ digital transformation and presence has become a crucial piece of the puzzle.  Soon, it will become the only way to stay in the game.   ![copetiton3.jpg](https://blog.opiumworks.com/hs-fs/hubfs/copetiton3.jpg?width=739&height=373&name=copetiton3.jpg)                     **WHY YOUR COMPANY NEEDS TO INVEST**   Take a look at the overall growing business climate in Cyprus, competition is getting fiercer and every company is trying to stake their claim.  In a market full of noise, it is only going to get more difficult to reach your intended audience. Reaching people where they are and when they want to be reached is just one of the benefits.        ![internet2.jpg](https://blog.opiumworks.com/hs-fs/hubfs/internet2.jpg?width=347&name=internet2.jpg "internet2.jpg") **We Spend a LOT of our Time on the Internet!** In Cyprus, [**75% percent of all households**](https://magic.piktochart.com/output/20257308-cyprus-is-february-social-media-island) now have Internet access, using it more frequently and this number is growing everyday.  The easiest, most efficient way to communicate your product or service is via the Internet.                                                   **Dubbed the****“Social Media Island”**   ![SMisland.jpg](https://blog.opiumworks.com/hs-fs/hubfs/SMisland.jpg?width=739&height=373&name=SMisland.jpg)   With the **5th highest use** of Social Media in Europe, Cypriots are [19% more likely](https://magic.piktochart.com/output/20257308-cyprus-is-february-social-media-island) to use the Internet for Social Media thanthe European Average.  Get social  talk to your audience on their level! *                                   94% of ALL Internet Users are on Facebook!!*      **                Beat the Competition**   ![services1.jpg](https://blog.opiumworks.com/hs-fs/hubfs/services1.jpg?width=307&name=services1.jpg "services1.jpg") [81% of all Cypriot Internet users](https://magic.piktochart.com/output/20257308-cyprus-is-february-social-media-island) are online to find **‘information for goods and services’.** It is the first key driver of why people in Cyprus are using the Internet! Not only can your company surpass others by having a bigger digital presence but you can also find out where your target audience is and speak their language.  ![services2-1.jpg](https://blog.opiumworks.com/hs-fs/hubfs/services2-1.jpg?width=360&name=services2-1.jpg "services2-1.jpg") **              Measure Your ROI**             Unlike traditional marketing, digital allowsyou to **measure ****what you’re investing** is bringing  a return and how much of one. Get the most      out of your spending!                                        **                       Grow, Grow, Go!**   ![grow.jpg](https://blog.opiumworks.com/hs-fs/hubfs/grow.jpg?width=367&name=grow.jpg "grow.jpg")  The amount of homes that have Internet Access  have [**grown 29% since 2011**](https://magic.piktochart.com/output/20257308-cyprus-is-february-social-media-island) and it doesn’t look  to be slowing down anytime soon. People are  increasingly seeking goods, services, information,  social interactions, and relationships between  brands and people**. **   **New Heights of Customer Service** ![height2.jpg](https://blog.opiumworks.com/hs-fs/hubfs/height2.jpg?width=1024&name=height2.jpg)                                          Talk directly to your customers on a real-time basis.                                            It gives your business a golden opportunity to fix                                          problems quickly, **receive valuable feedback** and                                             most of all build that special connectionwith your                                                  customers like you never could before.   **This is Only the Beginning.**   ![blazethetrail.jpg](https://blog.opiumworks.com/hs-fs/hubfs/blazethetrail.jpg?width=320&name=blazethetrail.jpg) Consider all the possibilities that Digital Marketing and an overall Digital Transformation can bring to your company, 2018 will be the year that no company can ignore the opportunities that lie ahead.  **Stay relevant** and **competitive** in the market.     We'd like to Thank Paul McEvoy, [www.foundiid.com](http://www.foundiid.com/), for his extensive research. Source for all Stastistics:  The “Cyprus Is” Social Media Report. 1st Quarter 2017.      **Would you like to learn more about Digital Marketing in Cyprus?** **Get a FREE E-BOOK  ** *Be a pioneer, think ahead of the curve and keep things moving! *   [![BEYOND THE FACEBOOK BUSINESS PAGE](https://no-cache.hubspot.com/cta/default/708436/1ea84289-2d4e-4b47-943c-036e2a6ef41a.png)](https://cta-redirect.hubspot.com/cta/redirect/708436/1ea84289-2d4e-4b47-943c-036e2a6ef41a)    ### Share: [Share on Facebook](http://www.facebook.com/share.php?u=https://blog.opiumworks.com/why-digital-marketing-in-cyprus-makes-a-difference&utm_medium=social&utm_source=facebook) [Share on LinkedIn](http://www.linkedin.com/shareArticle?mini=true&url=https://blog.opiumworks.com/why-digital-marketing-in-cyprus-makes-a-difference&utm_medium=social&utm_source=linkedin) [Share on X](https://twitter.com/intent/tweet?original_referer=https://blog.opiumworks.com/why-digital-marketing-in-cyprus-makes-a-difference&utm_medium=social&utm_source=twitter&url=https://blog.opiumworks.com/why-digital-marketing-in-cyprus-makes-a-difference&utm_medium=social&utm_source=twitter&source=tweetbutton&text=Why%20Digital%20Marketing%20in%20Cyprus%20Makes%20a%20Difference) [Digital Marketing Strategy](https://blog.opiumworks.com/topic/digital-marketing-strategy), [Social Media Strategy](https://blog.opiumworks.com/topic/social-media-strategy), [Business Digital Marketing](https://blog.opiumworks.com/topic/business-digital-marketing) ## Stavriana Nathanail Digital Marketing Freak. Social Media Addict and a wannabe Growth Hacker. On my free time I train dragons. Strongly believe that for every action there is an equal and opposite reaction and a social media overreaction! Want to be a Digital Marketing Ninja, you? #GrowthHackingMindset #GottaLoveOpium [stavriana.nathanail@opiumworks.com](mailto:stavriana.nathanail@opiumworks.com) [Follow me on my website](https://www.opiumworks.com/about) [Follow me on Facebook](https://www.facebook.com/stavriana) [Follow me on LinkedIn](https://www.linkedin.com/profile/view?id=AAMAABMI6LoBv48yDqkZ1WNucD5a_JoAJViEgCY&trk=hp-identity-photo) [Follow me on X](https://twitter.com/StavrianaNathan) ## Related posts Search [Social Media - Digital Marketing Traineeship / Internship (4 Positions)](https://blog.opiumworks.com/social-media-digital-marketing-traineeship) [How to Maximise your Professional Services Marketing in Cyprus](https://blog.opiumworks.com/how-to-maximise-your-professional-services-marketingstrategy-cyprus) Search ![logo-3](https://blog.opiumworks.com/hubfs/logo-3.svg "logo-3") [Follow us on Facebook](https://www.facebook.com/OpiumWorks) [Follow us on Twitter](https://twitter.com/owdigitalagency) [Follow us on Instagram](https://www.instagram.com/ow.digital/) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Stavriana Nathanail", "url" : "https://blog.opiumworks.com/author/stavriana-nathanail" }, "datePublished" : "2017-09-04T15:05:18.000Z", "headline" : "Why Digital Marketing in Cyprus Makes a Difference", "image" : [ "https://blog.opiumworks.com/hubfs/3-1.jpg" ], "mainEntityOfPage" : { "@id" : "https://blog.opiumworks.com/why-digital-marketing-in-cyprus-makes-a-difference", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://blog.opiumworks.com/hubfs/logo-May-04-2026-12-09-10-0641-PM.png" }, "name" : "Opium Works Digital" } } ```